For AW15, Smiley London takes inspiration from the brands iconic British music heritage, with the launch of Culture Clash, a pastiche of 1960s and 1970s pop culture.
Pantone Universe and Smiley recently teamed up to launch the seasons hottest collaboration that fused the worlds happiest brand, with the world’s hippest colours.
Smiley has just returned from its very first appearance at the Milan Licensing Day, an official LIMA event which allows licensing brands to showcase themselves to the Italian market.
Yet again, Smiley dazzled in the spotlight at the latest London Fashion Week which showcased the dream of British Spring Summer 2016 collections.
Smiley absolutely loves McDonald’s latest French television advert – delivering a fun and creative promotion with the use of 3D emoticon faces.
Smiley were delighted to be a mainline sponsor of The Licensing Awards 2015.
Check out Fendi’s striking Smiley store window display situated in Landmark, Hong Kong displaying its latest and hottest collaboration with Smiley.