Good news for all fans of Smiley products – the new Smiley Online Shop is now live! 🙂 

Our shop has categories for luxury products, accessories, hats, bags, homeware, gifts, toys, shoes, stationary, and many more, so there should be something for everyone in the new home for Smiley products online!



This online store marks a fresh new way of shopping for your favourite Smiley brands and products online, and will be constantly updated with seasonal collections to ensure that Smiley fashionistas stay on trend at the cutting edge of happiness!

You can find all of Smiley’s top fashion collaborations and brand partners in the new online store, including the latest in style from Anya Hindmarch, House of Avenues, Palladium Boots, Laulhere, Camilla Elphick, Pretty Greenand many more! 🙂


Smiley product portal online shop


But don’t worry if fashion isn’t ‘your thing’ – at the Smiley Online shop we cater to everyone’s tastes! 😉 Just check the ‘homeware’ category for funky furniture and top class tableware to bring happiness to your home, with a huge range of products from the world’s biggest brands, such as Butlers, Claire’s, Hoptimistand Zak! to name but a few!



If you are shopping for a gift or looking for something specific, the new online store comes with a load of helpful filters to break things down by gender, category, and brand. There is even a region filter to ensure that your favourites are available to be shipped to your country – handy huh? ^^

You can find our one-stop Smiley shop online at, so head on over and have a browse now – we’re sure there is something there to tickle your fancy!

Happy shopping! 🙂