Design Visions

With a design heritage of over 45 years Smiley maintains its timeless appeal by utilising the latest innovations to bring new composition to the iconic Smiley logo. In collaboration with our global partners the Original Smiley Brand combines unique textural elements and applications to develop best-selling fashion and lifestyle products. Take a look below at some of the textural and technical design visions which Smiley has brought to life.

For more Smiley inspiration check out our Trends gallery.


 

Zara

FAUX FUR

C & A

REVERSIBLE SEQUIN

Zara

TEXTURED TRANSFER PRINT

Zara

Boucle

Zara

FLOCK

Topshop

HEAT REACTIVE

ANYA HINDMARCH

PUNCH HOLE

Zara

MICRO BEADS

ANYA HINDMARCH

EMBOSSED LEATHER

ETAM

SEQUINNED

MAISON DE VACANCE

DIE CUT

MOSCHINO

INTARSIA

AMI PARIS

EMBROIDERY

DISAYA

RHINESTONES

EZPZ

FOILED LEATHER

Sweetpants

PATCH

SMILEY HAPPY CASHMERE

ALLOVER INTARSIA

GIUSEPPE ZANOTTI

SWAROVSKI

FYODOR GOLAN

DEBOSSED

FYODOR GOLAN

LASER CUT

Smiley Happy Deluxe

SILK PRINT SCARF

BREKKA

WOVEN / TRICOT

ETAM

FOIL PRINT

CHJ

ENGRAVED

Daydreamer

Studs

BLACK MARTINE SITBON

Leather Patch

Reserved

Holographic prints

DREW PEARSON

Plastic Patch

PALLADIUM

Soft PVC Patch

Italia Independent

GLOW IN THE DARK

English